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This website has been developed to make choosing a custom built rod as easy as can be, the process couldn't be simpler. We have broken the whole process down into 5 Easy Steps.
All our rods are lovingly built for us by Vic Gibson or John Hennessy, Vic has been in the business of building Carp, Cat, and specialist fishing rods for over 40 years, and he is regarded by many as probably the U.K's leading rod builder. John hasnt been building as long as Vic but it was Vic's work that John used as a benchmark to set his standards by, we started working with John around 18 months ago after seeing his work, both us and the customers that have had rods built by him have been over the moon with them.